Why PR professionals need to know how to talk to reporters about suicide I was at the Utah Public Information Officers Conference and saw a workshop called “How to speak to the media
When the news hit about a nurse in Utah being arrested, I knew it was a perfect hook to get one of my clients in the news. The nurse at the University of Utah Hospital had acted to protect her patient
When delivering high-profile speeches, look your best and have high but realistic expectations of your photographer.
7 tips journalists should know before making the switch to in-house PR.
When I tell people I’m in public relations, I often wonder how they picture my day. One day, I actually asked a friend what she thought I did. Boy was I in for a surprise! She told me she thought I had a (as in just one) client that I would call the media for, the media would report what I told them and I would go home successful every day.
Unknown-1Often, between the frank discussions on preparing a message platform and the written messages, we end up with overused and tired clichés, phrases and jargon to describe an otherwise important piece of information.