The High Cost (And Best Cures) For Dysfunctional Company Culture

June 4, 2014 / Blog / Business Strategy

Perhaps this statement is most compelling of all: “there is growing evidence that the long-term health of a company’s bottom line and the health of its employees are, in fact, very much aligned.” Yet only 35% of large and mid-sized U.S. companies provide stress-reduction programs of any kind.

How Good Messaging Is Like Convincing An American To Eat Escargot

November 7, 2013 / Blog / Business Strategy / Business Tips / Marketing Tips

When I was 13 I took French at school. My teacher was a whiz at teaching the language but was also invested in teaching us French culture. We had lessons on the significance of la bise (the kiss on the cheek upon greeting a friend) and how to greet someone properly based on their relationship to you, we learned about stained glass and flying buttresses, we learned about the difference between Santa Clause and Père Noel.

How To Respond to Negative Reviews or Comments on a Blog

October 8, 2013 / Blog / Brand Management / Business Strategy

My in-laws built and manage a bed & breakfast on a beautiful lake in northern California. With input from family members who know web design and marketing (myself included), they’ve done a nice job promoting the B & B, creating their own website and managing social media such as Facebook and travel and review websites such as Trip Advisor and Yelp.

Google Glass: Just For Men?

May 15, 2013 / Blog / Brand Development / Business News / Business Strategy / Gadgets / Technology

Friend and fellow communications writer Sarah Buhr just raised an interesting point this morning in a guest OpEd for USA Today: Hey, Google Glass—Where the ladies at?

It’s A Dirty Business

October 31, 2012 / Blog / Business Strategy

They call their headquarters “The Junktion.” Their office looks like a hip ’90s dot com, where news about “junk happenings” covers the wall, there’s a foosball table in the corner, and lots of young executives are running around. In reality it’s a garbage-hauling company in Vancouver called 1-800-GOT-JUNK?

With The Right Mentality, Money Really Does Grow On Trees

October 17, 2012 / Blog / Business Strategy / Personal Development

For every millennial worker (or manager) who has complained about lack of ease, the hard economy, or the trials of working with a challenging customer, here’s a motivational story for you.

Why Your Equity Could be Worth Less Than You Think (Or Possibly Nothing at All)

October 10, 2012 / Blog / Business Strategy

Today’s post comes to you with the help of my friend Jeron Paul, of Scalar Analytics, who with his co-founder Matt Tillotsen explained to me some of the intricacies that investors and founders need to know and consider as they make or receive equity investment in their ventures.

The Power of “I’m Sorry”

September 13, 2012 / Blog / Business Strategy / Communication Tips

I recently made a purchase from an online clothing retailer. I selected the free two-day shipping option, but on the day my package was due to arrive, I checked the tracking number and discovered it wasn’t on my doorstep. It wasn’t even in my state. In fact, it was days away from delivery.