Republished from BigLeap.com SnappConner PR was named on Big Leap’s Top 29
How to Handle Communications During a Financial Crisis
A financial crisis in the business can stem from either internal or external factors. Failing to reach a monthly quota and poor cash flow management are examples of internal factors, while a weakened
Thrive Global: “Go within before going outside.” With Fotis Georgiadis & Lauren Solomon
Lessons learned from Robin Williams and Kurt Cobain
Why PR professionals need to know how to talk to reporters about suicide I was at the Utah Public Information Officers Conference and saw a workshop called “How to speak to the media
The Surprising Link Between Company Culture and PR Crisis
This is the fourth post in my new Read More
Why are so many companies rebranding?
Over the past few years, I’ve been paying particular attention to companies that have rebranded. I’ve noticed some in the Silicon Slopes area, such as Workfront (from AtTask), Teem (from
The Press Release Still Lives!
Lately, I’ve seen, over and over, the proclamation that the classic PR tool, the press release, is outdated and not useful. When asked the question “when is the right time to start writing and
How Do You Combat Fake News? Don’t Do This…
This is the third post in Cheryl Snapp Conner’s new column series for Read More
Can Influencer Marketing Get You in Trouble? Yes
Crisis PR: The Increasing Danger of Twitter
This is the first post in Cheryl Snapp Conner's new column series for Read More
4 Life Lessons Learned from Mitt Romney
Advice for succeeding in public relations, and life in general
Mitt Romney, the successful businessman, presidential candidate and father, is no
You Can Walk the Walk, But Can You Talk the Talk?
3 tips to improve our verbal communication to clients “I know you had the right intentions, but the way it came across to me was different…” Ever heard that