This article originally appeared in Entreprenuer.com... Every business I know creates
Why are so many companies rebranding?
Over the past few years, I’ve been paying particular attention to companies that have rebranded. I’ve noticed some in the Silicon Slopes area, such as Workfront (from AtTask), Teem (from
Four ways to rock your social media
There’s no doubt that you know the value that social media can bring to you
Three Great Ways to Invest in Yourself
You’re a thoughtful person, and you like to take care of your family, friends and colleagues. But maybe it’s time you gave a series of special gifts to the most important person in your life—
Any Press is Good Press, Right? For Miley Cyrus It Is
A few weeks back, I watched one of my daughters’ favorite dance teachers, Dana Wilson, dance with Justin Timberlake at the VMA Awards. They were on fire – and my young girls (13 and 11) and I were beyond thrilled to see Dana on stage, doing what she loved.
I’m Enchanted
Likability, trustworthiness and quality are Guy Kawasaki’s rules of enchantment – or how to win friends and influence people in today’s world. Although Guy presented at the Inside Sales Virtual Summit hosted by InsideSales.com, the message reaches far beyond sales.
The 15 Steps To ‘Power SEO’ (PR Is The New SEO)
I particularly enjoyed Jayson DeMers’ article on the 3 pillars of SEO in 2013 – and I especially add my vote of emphasis to his pillar #3 – Making Friends, Engaging and Sharing Content.
Google Glass: Just For Men?
Friend and fellow communications writer Sarah Buhr just raised an interesting point this morning in a guest OpEd for USA Today: Hey, Google Glass—Where the ladies at?
Forbes Post – Report: How Grammar Influences Your Income
I’ve talked about the costs of poor grammar before. There are no good excuses. The world has two billion English writers, according to Brad Hoover, CEO of Top Ten Reviews #1 ranked grammar software program, Grammarly.
Forbes Post — Lessons In Growing A Brand: The Chinese Are Coming
A prominent trademark attorney in Salt Lake City, Nicholas D. Wells, provided me with some interesting information recently about the power of brands. Economists can argue about when China’s GDP will surpass the U.S. But for marketing types, Wells points out, the clearest indication of China’s growing economic power is not its raw GDP or import figures.