In no small part, corporate communications and PR agency teams are to blame for journalists’ increasing level of stress, a new survey reveals. Lazy PR practitioners send out ineffective emails and half-hearted pitches, most typically via email, for story opportunities they rarely expect to succeed.
Vladimir Putin’s op-ed in The New York Times on Thursday spurred plenty of commentary and response. One thread is questioning the potential ethics of such an article and the PR firm representing Putin is taking some of the fallout. Who actually wrote it? How much is Putin getting paid? Why would The New York Times publish lies? Aren’t they “aiding and abetting a long-term foe of the United States?”
The following article originally appeared in my regular column at Forbes.com: Today’s journalism industry is in “seismic turmoil,” says Forbes editor Tom Post. Forbes’ Lewis
In a February 2010 blog entry, before the release of Apple’s original iPad, I posed the question, “Can iPad Save the Newspaper Business?” I then explored how newspapers were approaching their digital subscription strategies and how they might approach development for the iPad.