This weekend marked one of the strongest – if not the strongest – storms ever to have taken place on earth: Super Typhoon Haiyan, with surges as high as trees and wind gust reaching 175 miles per hour ravaging the Phillipines. An estimated 10,000 are thought to have perished.
How Good Messaging Is Like Convincing An American To Eat Escargot
When I was 13 I took French at school. My teacher was a whiz at teaching the language but was also invested in teaching us French culture. We had lessons on the significance of la bise (the kiss on the cheek upon greeting a friend) and how to greet someone properly based on their relationship to you, we learned about stained glass and flying buttresses, we learned about the difference between Santa Clause and Père Noel.
New Report: Mainstream Media #1 Source Of Content Online Marketers Share
In an exclusive to Forbes, online marketing company Leadtail, in conjunction with DNN Software, has provided me with an early look at the new B2B Insights report on Online Marketers the company will issue on Monday, Sept. 30, from Leadtail.com. I covered Leadtail’s Q2 report on Digital Marketers here.
The 3 Most Powerful Words In Business
When it comes to credibility-building, the three most powerful words in the English language are: “I don’t know.” Many salespeople and most managers think that they’ll lose credibility if they admit ignorance, especially about something about which they “ought” to know. However, the exact opposite is the case.
Ted Rubin: Why ‘Return On Relationship’ Makes Marketing Dollars (And Social Media Sense)
In January of this year, my collaborator Tom Lowery read an article about Ted Rubin, one of the “big fish” in the murky social media marketing pond. (Tom notes that some of those fish are flakier than others–nice one, Tom!)
Forbes Post: The ‘8 Great’ Challenges Every Business Faces (And How To Master Them All)
This week I interviewed a personal mentor of mine – his name is Neal Jenson, Managing Director of consulting firm Qazztek, in Salt Lake City. He has one of the most diverse business backgrounds I’ve known, ranging from stints with Fortune 500 firms…
Seven 2013 New Year Resolutions to Avoid Your Personal Fiscal Cliff
One of our newest clients, Apiary Fund (www.apiaryfund.com), located down in Lindon, Utah, released its seven 2013 New Year resolutions to avoid your own personal fiscal cliff.
Forbes Post: An Entrepreneurial Wish List: My Top 3 Hopes (and Fears) For 2013
My company is booming. I’d like to say I’m one of the lucky ones – but thankfully, at least in the Salt Lake City region, I’m hearing the same from scores of other businesses too.
How To Protect Your Business From Copycats
In response to my article Bad Business: Indicted or Not You are Going to get Caught, a reader asked “What is the best way to protect my company from copycats?”
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