7 tips journalists should know before making the switch to in-house PR.
Hacking Social Media: The Best Times To Post For Your Brand
With thanks to Nora Flint, of Truconversion.com, we have obtained a new infographic about the best times for businesses to post social media for highest
7 Tips for Business Travel Preparation
For our clients and other executives: How to create a low-stress packing process and keeping your checked bag from going to Paris without you.
Take one of these books on your next flight
Learn from great teachers through one of these modern classics on the art of management and business communication.
Three signs you’ve found a good PR agency
Look for a firm offering realistic results and new insights on getting you noticed.
Do Poor Presentation Skills of an Otherwise Effective Executive Sap Shareholder Value?
New research indicates that perceptions of a CEO’s confidence and competence matter in terms of real dollars.
Waterford Institute’s MyBackpack Mobile App Receives Parents’ Choice Silver Honor
Free early learning app offers fun activities in books, math, music, nursery rhymes; part of one research center’s goal to inspire strong start for every child
Considering Using a Pseudonym for Public Forums? It Just Isn’t Worth the Risk—Personally or Professionally
A mayor’s spokesman posting anonymous comments in a public forum demonstrates questionable motives without making his true identify public.
The Good and The Bad Of Using Humor To Communicate In Business
This article appeared originally in O.C. Tanner's A Magazine on July 20, 2015: “We need a rights
With visit to Waterford, U.S. Education Official Meets Makers of Preschool Program Awarded Federal Grant
SnappConner PR client Waterford Institute, a non-profit educational research institute, received a visit from an official of the U.S. Department of Education to discuss the UPSTART program.
What Just Happened? The 9 Counterintuitive Ways To Persuade
This article appeared originally on Forbes.com here. “
Three Great Ways to Invest in Yourself
You’re a thoughtful person, and you like to take care of your family, friends and colleagues. But maybe it’s time you gave a series of special gifts to the most important person in your life—