Snapp Conner PR today announces MountainWest Capital Network (MWCN) included nine Snapp Conner PR clients on the 2012 list of the 100 fastest growing companies in Utah this week.
The Law of Public Perception
I am by no means an expert when it comes to law. I couldn’t fake it if I wanted to. Law is a subject that holds little interest for me and a subject that goes completely over my head.
Forbes Post: Winning A 5 Minute Pitch
The following article originally ran in my regular column at Forbes.com: “Tell me something unique or quirky about you. Something nobody knows.” Candace Klein, the founder of Bad Girl Ventures and SoMoLend…
How to Find and Market an Invention
This article originally appeared in my column at Forbes.com: Have you ever heard of a palatometer? Neither had I. Sometimes entrepreneurs find their ideas and companies in the most unusual ways.
Who’s Starting America’s New Businesses? And Why?
Contributor Alan Hall (investor, entrepreneur and author) famously addressed the national trend toward entrepreneurship in his article Kiss Your Boss Goodbye. It’s Time to Be An Entrepreneur. Clearly he’s hit a hot button (or perhaps a resonant chord?)
Two Business “Mistakes” Every Company Should Make
Normally, I’m a fairly agreeable person – but the recent article Seven Business Mistakes Serial Entrepreneurs Never Make Twice by Forbes contributor John Greathouse, gave me pause. Two of the seven “mistakes” John names are actually strategic weapons I’d suggest every company–especially in its early and growth stages–consider strongly.
Jargon: Cut it out
I love this Dilbert comic strip. It illustrates a challenge that is common to business communicators. Sometimes we fall into a trap of using less-than-precise words that don’t carry much meaning.
Forbes Post: 5 Sure Signs A Startup Firm Will Succeed
As the head of a communications company in Salt Lake City, we’ve seen hundreds of growth companies and thousands of startups. In fact, thanks to the Grow America Springboard™ $1M competition in Utah right now, we’ve seen and reviewed nearly a thousand startups already this year.
Snapp Conner PR Hires Brad Warnock and Zac Lambert
Snapp Conner PR, award-winning Utah public relations firm, today announced the hiring of Brad Warnock as vice president of PR services and Zac Lambert as a PR associate. The new additions allow the agency to continue to expand on its record growth in 2012.
5 Questions to Ask Yourself When Writing Your PR Strategy
Before any company embarks on a public relations campaign, the most important thing they can do is write key messaging. When a business puts together a new PR strategy they need to focus on a clear and concise message that their target audience can relate to.
Pinterest: It’s not just for girls
Let me be clear: I have no interest in doily-embellished shoes or crafts you can make with your cat. I’m also not interested in this season’s fashion trends or great wedding ideas. But I am interested in Pinterest. Why?
5 Tips to Turn Your Customers Into Your Marketing Department
As you’re reviewing your sales and marketing budgets, and wondering what you can do to optimize sales and get the best ROI for your marketing spend, how much emphasis is given to spending time and money on word of mouth?