"Cheryl is a well-known tech PR veteran who never lost sight of the fundamentals in tech PR. She knows that editorial relationships are coin of the realm, and she maintains them by carefully monitoring what the influential tech editors do and why they do it. Cheryl also is not one of those "senior" types who are too busy or precious to pitch. Cheryl still mixes it up and makes things happen."

-Sam Whitmore
CEO of Media Survey and former editor in chief of eWeek