0 Items // Checkout // My Account

"I'm always available to Snapp Conner PR - they know what I need even when I don't."

Bruce Boardman
Industry Editor/Network Engineer
Syracuse University

PR Services

Snapp Conner PR helps define – and provide – the strategic message for your target markets.

Markets served

  • Entrepreneurs: From concept to start-up, entrepreneurs need critical messaging to describe their product or service. We know how to design the critical communications for your start-up on time and within budget.
  • Growth companies: Flush with success, communications becomes essential to growing a business with focus and determination. We refine your successful messages with the strategic elements required for long-term success.
  • Mid-cap companies: When the message for your established company requires polish and direction, we deliver the right mix of strength and strategy.
  • Tech and mobile: We are highly knowledgeable and always up-to-date on the latest happenings in the tech and mobile industries. This enables us to craft strategic communications programs for your success.
  • Consumer: We have been very successful in creating a resonating message for your consumer products, one that captures the emotion and value of the product or service.
  • Financial services: The primary message and brand within financial services must demonstrate credibility, integrity and service. Any time you delineate and differentiate your services from others with a personal touch, you are bound to create strong awareness and give your customers a strong incentive to act.
  • Business and Entrepreneurism: Business best practice stories are available within any market and need to be shared. The start-up market is vibrant and energetic across the nation. Cases, analysis and stories of success are extremely valuable for editorial content in a variety of publications.

Products and Services

  • Messaging Forum: A complete review of the primary messaging, including one-sentence descriptions, an elevator pitch and a boilerplate for press releases. This valuable service differentiates your company and its products in simple-to-understand verbiage that sticks in your audiences’ minds.
  • Editorial Planning: We create a comprehensive plan for media outreach that includes our valued network and primary targets for new coverage. With a plan in hand, we create the messaging and outreach strategy for success.
  • Editorial content: Each editorial outlet has preferences for type and scope of content. Some may want a business story or third-party customer; others may prefer a clever infographic or contributed article. We’ll craft the right content for the right contact to get you coverage.
  • Press Releases: A properly crafted press release can have measurable results within given markets. From headline to quotes, we know how to draft releases that grab the attention of the editorial staff and gain the right kind of coverage.
  • Crisis management: Nothing soothes a crisis better than experience. We offer insightful, experienced guidance when you need it most.. We’ve worked in myriad environments and are experts in social networks and new media. As a result, we can quickly ascertain the situation and offer the right approach to your critical needs. Event media management: Media attend almost every trade event and we know how to work with them to share your messages at the show.
  • Content creation: From marketing materials to press kits, we create distinctive and creative content and materials for use in sales presentation or events. With our background in messaging, your materials and content will align with your goals and objectives for credibility and communications.
  • SEO: A well executed PR campaign should include SEO as a core tactic to enhance the efforts being made with editorial outreach. We have an in house SEO specialist with over 6 years experience in the fields of technical SEO, keyword research, site optimization, blog outreach, and infographic creation and syndication.

Our goal is to empower your company with the messages and tools for success. We can guide you through the process and lend strength where needed to compliment other marketing resources. If you are looking for communications solutions, we know how to help. Contact us for more details.