It’s no illusion: these speaking tips can help take your presentations to the next level.
Use keywords to reach the most people in the most effective way.
Workplace gender communication dynamics and why they matter.
With thanks to Nora Flint, of Truconversion.com, we have obtained a new infographic about the best times for businesses to post social media for highest
New research indicates that perceptions of a CEO’s confidence and competence matter in terms of real dollars.
Journalism has turned on its head. Traditional SEO is dead. Companies have to fill the gap, and they are turning to content – called content marketing, or content-driven PR. Content marketing allows
When a crisis strikes, most businesses and organizations are caught off guard when the first reporter calls requesting a statement. For business owners and executives, balancing the need to manage a crisis while dealing with the media’s desire to know can be one of the most stressful situations imaginable.
This week I met sales and body language expert Linda Clemons at the CEO Space December Forum in Las Vegas. Clemons’ clients have included Major League Baseball, U.S.Customs and the FBI. She assists in jury selections and has advised a number of Fortune 500 firms.
This week at the funeral for South Africa’s Nelson Mandela, someone snapped a photo of President Obama taking a “selfie” with British Prime Minister David Cameron and Danish Prime Minister Helle Thorning-Schmidt – and the Internet went wild.
Writing and marketing customer success stories is a frequently used PR tactic and has many applications: Sales people use them to show competency and offer third-party endorsement to potential clients; reporters love the real-world story of how your product or service is used; the content is great online and in marketing slicks, and is easily edited to apply for awards or for other publicity purposes.